Privacy Policy

Privacy Policy Imperfectly Perfect Campaign Website: https://www.imperfectlyperfectcampaign.com/ Last Updated March 2026

This Privacy Policy sets out how Imperfectly Perfect Campaign (“we”, “us”, or “our”) collects, uses, stores, and protects personal information when you visit our website at https://www.imperfectlyperfectcampaign.com/. We are a self-funded global advocacy movement committed to mental health awareness and breaking the stigma surrounding mental wellbeing.

We are committed to protecting your privacy and handling your personal information in accordance with the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

By using our website, you agree to the collection and use of information in accordance with this policy. If you do not agree, please discontinue use of the website.

Who We Are

Imperfectly Perfect Campaign is a self-funded advocacy movement. We are not a registered charity or non-profit organisation. We operate this website to raise awareness about mental health and to share resources, stories, and campaign information with a global audience.

For any privacy-related enquiries, you can contact us via the contact form on our website.

What Information We Collect

We only collect personal information that is reasonably necessary for our advocacy activities. The types of personal information we may collect include:

  • Email address — when you sign up to our newsletter or email list
  • Your name — if you voluntarily provide it when subscribing or contacting us
  • Technical data — such as your IP address, browser type, device type, pages visited, and time spent on the site, collected automatically through our website platform (WordPress) and any analytics tools

We do not collect sensitive information (such as health information, financial details, or government identifiers) through this website.

How We Collect Your Information

We collect information in the following ways:

  • Directly from you — when you voluntarily subscribe to our newsletter or email updates
  • Automatically — through cookies, WordPress platform logs, and analytics tools when you browse our website
  • Through third-party services — such as YouTube (when you interact with embedded videos) and iTunes/Apple (when you follow linked content)

How We Use Your Information

We use the personal information we collect to:

  • Send you our newsletter and campaign updates (email subscribers only)
  • Understand how our website is being used so we can improve it
  • Monitor and maintain the security and performance of our website
  • Respond to enquiries or messages you send us

We will not use your personal information for any purpose unrelated to our advocacy activities without your consent.

Email Newsletter

If you subscribe to our newsletter, we will use your email address to send you updates about our campaign, events, and mental health advocacy content. You can unsubscribe at any time by clicking the unsubscribe link included in every email we send.

We will not sell, rent, or share your email address with any third party for marketing purposes.

Cookies

Our website uses cookies, small text files stored on your device, to help the site function correctly and to understand how visitors use it. Cookies may be set by:

  • WordPress — our website platform uses cookies to manage functionality and user sessions
  • YouTube — when you view embedded YouTube videos, YouTube may set its own cookies on your device. These are governed by Google’s Privacy Policy (https://policies.google.com/privacy)
  • iTunes / Apple — links to Apple/iTunes content may be subject to Apple’s Privacy Policy (https://www.apple.com/au/legal/privacy/)

You can control or disable cookies through your browser settings. Note that disabling cookies may affect the functionality of some parts of our website.

Third-Party Services

Our website embeds or links to content from the following third-party services. These services operate under their own privacy policies, which we encourage you to review:

We have no control over the data practices of these third parties and are not responsible for their content or privacy practices.

Disclosure of Your Information

We do not sell, trade, or otherwise transfer your personal information to third parties except in the following circumstances:

  • Where required by law, court order, or government authority
  • To protect the rights, property, or safety of Imperfectly Perfect Campaign, our users, or the public
  • To service providers who assist us in operating our website (such as our hosting provider), who are bound by confidentiality obligations

Data Storage and Security

Your personal information is stored on servers located in Australia and/or overseas (depending on our hosting and email platform providers). We take reasonable steps to protect your information from misuse, loss, unauthorised access, modification, or disclosure.

However, no method of transmission over the internet is 100% secure. We cannot guarantee the absolute security of data transmitted to or from our website.

Your Rights Under the Australian Privacy Act

Under the Australian Privacy Act 1988 (Cth), you have the right to:

  • Request access to the personal information we hold about you
  • Request that we correct any inaccurate or out-of-date information
  • Request that we delete your personal information (subject to any legal obligations we may have to retain it)

Children’s Privacy

Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information without parental consent, please contact us and we will take steps to remove that information promptly.

Links to External Websites

Our website may contain links to external websites, including social media platforms, news articles, and third-party campaign resources. We are not responsible for the privacy practices of those websites and encourage you to read their privacy policies before providing any personal information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. When we do, we will update the “Last updated” date at the top of this page. We encourage you to review this policy periodically.

Your continued use of our website after any changes constitutes your acceptance of the updated policy.